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No longer forever: stricter PFAS regulation to boost investments in water infrastructure and provision of clean water

After decades of unfettered proliferation, PFAS chemicals have come under more intense regulatory scrutiny, in particular as health concerns linked to contaminated drinking water have mounted. A main issue of PFAS is their production and disposal, which has regularly led to environmental contamination, especially through waste water. Stricter regulation will shape investments into the Water industry, potentially opening opportunities for investors.

What are PFAS?
Per- and polyfluoroalkyl substances (PFAS) are synthetic chemicals widely used for their heat, stain, grease, and water-resistant properties. First discovered in the 1930s and 1950s, PFAS includes over 15,000 variants, with PFOA and PFOS being the most prominent. Dubbed “forever chemicals,” their strong carbon-fluorine bonds make them highly persistent in the environment, human bodies, and animals, leading to significant health and ecological concerns. PFAS are present in numerous consumer and industrial products, such as firefighting foams, textiles, nonstick cookware, food packaging, and even dental floss and semiconductors. Despite shifts to shorter-chain PFAS perceived as safer, evidence links these compounds to harmful health effects, including cancer, liver damage, and immune dysfunction.
Regulatory and liability landscape
Mounting health concerns have driven regulatory actions in the U.S. and EU. In April 2024, the U.S. Environmental Protection Agency (EPA) introduced its first drinking water standards for PFAS, setting strict limits close to zero. Compliance is projected to reduce exposure for 100 million people while costing utilities USD 1.5 billion annually. Meanwhile, the European Union is deliberating a broad ban on up to 10,000 PFAS variants. The growing regulatory focus reflects the significant risks associated with PFAS, with companies like 3M and DuPont facing multibillion-dollar settlements for PFAS contamination.
Why regulation drives investment

The emerging PFAS regulatory framework necessitates substantial investments in water and wastewater infrastructure. These investments span monitoring, treatment, and remediation efforts, with financial support drawn, for instance in the US, from federal initiatives like the Infrastructure Invest-ment and Jobs Act, which allocated USD10 billion for PFAS-related projects. Costs for upgrading infrastructure to meet new standards are estimated between USD 40 billion and USD 900 billion, encompassing needs such as pipeline replacements and advanced filtration systems. Public water utilities will face increased capital outlays, partially offset by federal grants, with costs potentially passed to consumers.

Additionally, the regulatory push accelerates demand for technological innovation in PFAS detection, treatment, and alternative product development. Businesses engaged in water treatment technologies and private utilities are poised to benefit from sustained growth opportunities, driven by the dual need for compliance and infrastructure modernization.

Broader economic and social impact

Stricter regulation will have broad impacts beyond the PFAS industry itself.

Economic Impact: Compliance will not only impose costs on municipalities and businesses but also stimulate sectors involved in water infrastructure and environmental engineering. Companies specializing in water technology and utilities could experience growth, while fragmented municipal systems may face challenges, leading to industry consolidation.

Health and Environmental Benefits: Stricter regulations aim to alleviate the significant public health costs associated with PFAS exposure, estimated to save USD1.5 billion annually in medical expenses and productivity losses.

PFAS regulations thus mark a critical shift toward addressing decades of unchecked pollution, presenting challenges and opportunities across industries while safeguarding public health and environmental integrity.

An opportunity for investors

Investments related to PFAS regulation and remediation have already begun and are expected to accelerate in the coming years, driven by regulatory deadlines and funding allocations: By 2027, public water systems must complete initial monitoring for key PFAS chemicals, including PFOA, PFOS, PFHxS, PFNA, and GenX, as per EPA requirements.

We expect Water utilities to begin implementing solutions to meet EPA limits on PFAS in drinking water, with funding from federal grants and municipal budgets.

Investors can participate in the rollout of these additional investments by looking for company with business models that include solutions needed to address PFAS and other drinking water filtration standards:

1. Water treatment and environmental technology companies

Who benefits: companies providing PFAS detection, filtration, and remediation technologies, such as advanced filtration systems, reverse osmosis, and activated carbon treatments.

2. Engineering and construction firms

Who benefits: firms specializing in large-scale infrastructure upgrades and water system overhauls.

3. Public and private water utilities

Who benefits: larger, investor-owned water utilities and those with access to federal grants in the US, While public water systems will face upfront costs, larger utilities may pass costs to consumers or secure federal funding, stabilizing operations. Private utilities could expand through acquisitions of smaller, struggling systems, leveraging economies of scale.

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